Shop local,
support local.

The Yerli is the first social platform that promotes small businesses through real local reviews.

Currently operating in Amherst, MA

Featured businesses

Our mission

A way to immerse yourself in local culture

The Yerli is meant to instantly connect you to any community, whether you want to explore new businesses in your hometown or want to get the perspective of a local while traveling.

A platform for small businesses to stand out

On the Yerli business owners share the unique story behind their business. With our unique review algorithm businesses are less tied to each review and can promote themselves through an influx of connected posts.

A place to share the local businesses you love

The Yerli exclusively highlights all small businesses, paying extra attention to historically marginalized groups such as minority, veteran, and female-owned small businesses.


The first social platform to promote small businesses with real reviews.